The New Generation Expedition is engineered to be capable, efficient, prepared and protective to allow our drivers to feel unstoppable.
Gamified INSTANT EXPERIENCE
The New Generation Expedition is unstoppable. Using our campaign platform, films and image assets, we created an interactive gamified instant experience that challenged the users to be unstoppable.
The journey included puzzles and questions where the wrong answer took you to an error scene and the right answer took you forward.
At the end of the canvas, users were led to explore more about the vehicle.
From sandstorms to perilous mountains - are you unstoppable enough to make it through?
watch the full journey below